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Lifetime Achievement Award for DIT Professor

Posted: 1 September, 2015

Professor Aidan O’Driscoll of the school of marketing has been given a Lifetime Achievement Award by the UK Academy of Marketing.

The award was presented at the 48th annual conference of the Academy of Marketing held recently at the University of Limerick. The Academy of Marketing is the UK’s academic body for marketing researchers, educators and professionals. This is the second time in its history that such an award has been given to an Irish academic.

Among the achievements cited ‘in recognition of extraordinary and distinguished services to marketing’ was Professor O’Driscoll’s contribution in founding, editing, and co-publishing the scholarly journal Irish Marketing Review over 22 volumes.